aNI mARKETING SERVICE

Go-to-markeT Strategies-teams-tactics
need quick RECOMMENDATIONS FOR growTH?
No ramp-up time required. Ani Marketing Service assesses in real-time with fast turnarounds: - Demand Generation - Sales Enablement -- Digital Marketing - Branding - Go-To-Market Services: - Promotional Programs - Launch Plan - Product Pipelines - - Customer Service - Renewal Strategies - Profitability Models - Fractional Services: - Finance & Leadership - Technical & Ops - - Marketing & Branding - Growth & Exits -
PHOTO CREDIT: Christine Roy, unsplash.com

Does your business need a jumpstart? we can help

Demand generation
Nish Niche, a D2C artisanal fashion designer, needed to build on its existing list of personal contacts and buyers. Ani Marketing Service worked with Nish Niche to assess website traffic trends, prioritize email content/ frequency/ timing, establish/ implement SEO keywords/ phrases, review & update Meta social media paid advertising, and provide routine reports, analysis, & adjustments. After 4 months, Nish Niche’s distribution list grew by 25% through inbound campaign efforts.
A startup fashion brand
Sales Enablement
GDT, Global Distribution Technologies, was transforming from a Value Added Reseller of IT products and services to a Solution Provider of cloud services, cybersecurity services, and network services. Ani Marketing Service partnered with the product and sales leaders of 8 teams to create content within 2 months for messaging, sales enablement & training, customer-facing presentations, website updates, social media, and partner briefings, to be launched at an offsite sales training kickoff with 100 employees.
A medium-sized techology company
Digital Marketing
Elsevier, a global publisher and online education provider for scientific information and analytics, transitioned its academic business to an agile environment to optimize cross-functional workflows and increase client satisfaction. Ani Marketing Service stepped into help one of the teams with digital/ multichannel marketing by 1) taking on a scrum master role to help lead generation by managing 2-week milestones for content, social media, website development, & graphics, and 2) facilitating the transition of paid and organic programs for search and social media. This included product briefings, the management of an external agency, key word/ phrase selection, the customer website journey, the media plan, target audiences, inbound call-to-actions, and pipeline conversion reporting. The transition was completed after 3 months.
A global publisher in education
bRANDING
Marco Polo New World, an emerging markets trading platform and subsidiary of Marco Polo Securities, needed to establish its brand identity as a startup. After interviewing key stakeholders and identifying its brand value, Ani Marketing Service helped produce a visual logo, tagline, color scheme, website, business cards, email signature, boilerplate, initial press release, and branding guidelines, within 2 months.
A small financial services firm

Why Us? affordable. on-demand. experts.

Ani Marketing Service LLC was founded in 2005 by Aruna Inalsingh, a practical and creative marketer with experience in strategy and implementation for everything from one-person startups to Global 1000 corporations. With successes in business leadership, revenue growth, customer-focused workflows, and personnel management, Aruna’s strength is her ability to be objective, assess quickly, and recommend actionable programs – while maximizing employee satisfaction. Aruna can help clients run teams, train/ hire employees, and supplement marketing needs.
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Decide if you want us to solve your problem, implement a specific program, or chat through your needs. By having specific expectations, we'll be better able to deliver on our promises within a reasonable timeframe.
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Marketing should be fun, and we want to make it as easy as possible by being aligned with you. Let's start with your questions. Once we answer them, then we'll both be ready for a smooth launch.
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We're here to talk through your business challenges -- whether they are related to your vision, strategies, objectives, or needs. If you need more than a few minutes, though, then it's better to set up an appointment!
+1-917-553-3790

get started and gsd "gET sTUFF dONE"

We want to help grow or pivot your business, and we do that by understanding what you want to achieve and having robust conversations around actions to effect that change. Since most new clients don’t want much of an upfront vendor-partner commitment, we’re offering a short and sweet business deal. Tell us your: - Objectives - - Budget - - Engagement Duration - We will respond with realistic expectations, based on our GSD process. Upon agreement, work will commence when we receive your payment. To make sure we are on track, we will provide regular reports and deliverables. NOTE: Either one of us can end the arrangement at any time. However, there will be no refunds once work has been performed.
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